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Peru
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Inca Trail Clean-up Campaign
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Inca Trail to the World Heritage Site of Machu Picchu is used by
visitors from around the world.
The three to five day trek is undertaken by thousands of
visitors each dry season. Without
proper facilities and management, the trail has been subject to
extreme visitor impacts. Untrained
visitors were damaging valuable natural and archaeological
resources and human litter was seriously threatening the health
of both visitors and local populations.
Working with a consortium of public and private entities
and the government of
Peru
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the team developed a campaign designed to change behavior
patterns of visitors and to influence a proposed management plan
for the resource. At
the heart of the campaign was "A SACRED JOURNEY: The
Inca Trail to Machu Picchu", a four projector
multi-image production that featured a special group of US
travelers cleaning up debris left behind by less sensitive
tourists. The
production and campaign have been widely heralded as some of the
founding efforts of conservation travel and sustainable tourism.
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All
images and text on this site are copyrighted by Egret
Communications,
Bob Harvey, or Diane Kelsay.
Use in any way requires written permission. |
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